Understand your customers' needs


Best-in-Class Results

230%

 Higher percentage of marketing generated leads acquired through social media marketing

  • Understand & gain insight into customer needs and emerging industry trends to properly position your messages, attract customers and establish differentiation
  •  Analyze customer activity, interests and responses across social media to gain a deeper understanding of needs & quickly address through published content
  •  Stay abreast of competitors to develop effective strategies to  drive visibility, awareness & customer traffic
  •  Develop social strategies & content that addresses customer concerns, demonstrates your expertise and builds credibility
  •  Use insights gained from social conversations and buyer behavior to develop targeted, individualized, campaigns to improve customer experience
  •  Adapt to changing buyer behavior to engage customers through the entire buying process
  •  Integrate social media with marketing campaigns to create interest,   awareness & increase market reach
  •  Monitor key social metrics to gauge effectiveness of strategy & tactics

44%

Sales forecasted pipeline leads generated by marketing contribute to sales pipeline

73% 

Expansion of lead generation activity